With the changes in technology and applicant behaviours many organisations want to influence how they are perceived in the job marketplace and want to engage with active and prospective candidates online.
Focusing on your brand
We work with organisations to help them firstly define what their brand is and then how to communicate, monitor and engage with applicants and influencers online to help to improve the organisations image as an employer of choice.
There are a number of tools available which are important in this area but choosing which are most appropriate can vary from one organisation to the next depending on their industry and target applicant audience.
Various media channels to improve employer brand
- Corporate Carers Sites
- Use of Social media
- How employees use social media and talk about the brand online
- Use of Video
- PR – Online and Traditional
- Case Studies
We also help you to leverage online technology to source, assess and on-board the very best talent available. Our consultants are experienced recruiters, digital marketers and social media specialists who can advise you on how best to utilize social media and online marketing in your recruitment business.
Social meia/digital brand audit
For organisations that are looking to make improvements in this area and have some skill in-house we can provide an independent comprehensive review of your online digital branding, providing analysis and recommendations on improvements. This will take place in the form off a detailed report and will include your Website, Careers Portal, company and staff presence on LinkedIn, Twitter, Facebook, YouTube and any corporate blogs you have.
To see how our Consultancy Services can help you deliver more to your business, please call your Account Manager or Contact us and we will be happy to advise you on a solution which is right for your business.